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The 50s heralded a new age. For the first
time,
teenagers had their own fashions and life was more
fun.
The
upbeat feel pervaded every aspect of life,
particularly in the exciting
new rock'n'roll music that
transcended class barriers.
It was on this stage that Barbie, the world's
most glamorous
doll, made her first appearance in the final year of the decade.
With long tapering limbs, an hourglass figure and distinctive
platinum hair, Barbie was a far cry from the standard baby
dolls available until then.
The fanciful shape of Barbie could never exist in the real
world. Her feet are so small she would topple over, her
waist so minuscule she would never be able to eat and her
bust - well, let's just say it's large.
Yet Barbie is a design icon. Why? Because she has endured
for nearly half a century in much the same guise as her
creator, Ruth Handler, intended.
She is currently sold in more than 150 countries around
the world, with sales of one every second.
She continually reinvents herself and changes shape to
mirror the fashion and taste of the day. Parents may
object to their children seeing Barbie as a role model,
but her continuing popularity and aspirational quality
cannot be denied.
Just a thought: maybe one day they will launch Divorce
Barbie, which comes with Ken's house, Ken's car and
Ken's boat.
For further information, please contact:
Richard Stephens
DirectionGroup
Tel: 0118 989 8104
Mob: 07836 587096
Email: richards@directiongroup.co.uk
www.directiongroup.co.uk
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