Two marketing experts have joined forces to set up a new
services group in Reading.

Chris Parry and Richard Stephens launched The Direction
Group with the aim of offering its clients help in selecting
the best services for their needs.

This involves using specialist marketing services and providing
a single point of client contact to the wide range of services
around.

These include project management, consultancy and creative services,
and marketing disciplines such as advertising, PR, digital media and
logistics.

Mr Stephens said: “Today, clients are looking even closer for
increased efficiency and better value from their marketing budgets.”